Inside Netflix’s Big Push Into Animation – Starting in Burbank

Photo credit: Netflix Animation “works across the globe in just about every market they currently operate in,” entertainment analyst Jeffrey Wlodarczak says Netflix’s most recent L.A. real estate deal is a clear sign of the streamer’s heavy investment in animation production. The streaming service signed a lease in September for a whopping 171,000 square feet in a seven-story office complex in Burbank for a new animation studio.

Continue reading Join WrapPRO for Exclusive Content, Full Video Access, Premium Events, and More! Start Free Trial Like most everything Netflix does, it was a flashy, splashy deal, widely reported as the largest office lease of 2020 in greater Los Angeles. The Burbank property adds to Netflix’s already yeti-sized real estate footprint in Los Angeles, mainly centered in Hollywood (including the streamer’s 1.3 million-square-foot headquarters at Sunset Bronson Studios on Sunset Boulevard).

As it famously does with its ratings, Netflix would not comment on its exact plans for the Burbank space, whether it will be used as business offices, studio space, or some of both. However, Netflix Co-CEO Ted Sarandos announced in October that the company has big plans to release six animated features a year going forward, so one would assume […]

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